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4 ways giving clear feedback can empower your team to shine

Ok, Managers, we've covered the pitfalls of feedback bias and how it can derail even the best of teams. But because we know you care, and you want to solve all things, we’re shifting gears to focus on the good stuff—how to use feedback to empower your team and create a high-performing, inclusive workplace. 
 
In this post, we’ll dive into four practical strategies to kick feedback bias to the curb and help your team shine brighter than ever.
 
1. Standardize Your Feedback Approach
One of the most effective ways to eliminate bias in feedback is to adopt a standardized feedback process. According to our report, feedback that is inconsistent or overly focused on personality traits can undermine confidence and career growth. Instead, create standardized feedback forms or templates that emphasize specific, measurable outcomes. Focus on what the employee did, the results they achieved, and how they can improve. This ensures everyone is evaluated fairly, based on their work, not their personality.
 
2. Participate in Bias Awareness Training
Knowledge is power, and when it comes to feedback, being aware of your own biases is the first step toward overcoming them. Our report highlights that biases often creep into feedback unconsciously, affecting how different employees are evaluated. Regular bias awareness trainings, workshops or lunch and learns can help managers and team members recognize these tendencies and provide more balanced, constructive feedback.
 
You can also take Textio U’s feedback certification course ahead of your performance reviews.
 
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3. Use Data-Driven Feedback
Feedback should be specific, actionable, backed by data and highlight the employee's contributions and areas for improvement. Vague feedback like "You need to be more proactive" doesn't help employees understand what they need to do to improve. Instead, use concrete examples and data to drive your feedback. For instance, “Your last report increased client engagement by 20%—great job on the research and analysis. Next time, aim to submit it a few days earlier so that in can be included in the report by the press deadline.” This type of feedback is clear, constructive, and free of bias.
 
4. Foster a Feedback-Positive Culture
Creating a culture where feedback is seen as a tool for growth rather than criticism is key to empowering your team. Our report shows that when feedback reinforces negative stereotypes or focuses on personality over performance, it can demotivate employees, particularly those from underrepresented groups. Encourage a feedback-positive environment where team members feel comfortable giving and receiving constructive feedback. This openness not only builds trust, it also ensures that feedback is balanced and fair.
 
That’s it, friends. Now you have the tools to empower your team to shine.  By committing to fair, actionable, and specific feedback, you're not just avoiding bias—you’re creating an environment where every team member you manage has the opportunity to grow and thrive. Implement these strategies today and watch your team reach new heights.
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For more insights and strategies on eliminating feedback bias, check out our full report here. And if you're looking for tools to refine your feedback practices, try Textio Lift’s free trial to ensure your feedback is as effective and motivating as possible. Let’s make your team the best it can be!
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