What cities are “competitive?”

Nov 17, 2016

Senior Director of Brand Experience

The business world is competitive by nature, but just how competitive you want to sound in your employer brand may depend on exactly where you are trying to hire. Textio’s hiring data shows that while in some cities using “competitive” phrases will help you hire better, in other cities it will actually depress your hiring performance. And it’s not always intuitive. Who would think that sounding competitive in New York City was a bad thing? And maybe Miami isn’t as laid back as you thought…

Where competitive is best

Cities where “competitive” means a job is most likely to fill quickly:

London
Sydney
Washington, DC
Miami

Where competitive is worst

Cities where “competitive” means a job is most likely to fill slowly:

New York
Seattle
Los Angeles
San Francisco